TAIGA BRAND STORY
Client Myssy x Fiskars
Industry Knitwear / design
Website myssy.fi
SCOPE OF WORK
Photography
Art direction
Layout design
Developed for the 2024 Pink Ribbon campaign, the Kukkia Collection features hand-embroidered flower motifs and soft knitwear in support of breast cancer research. Art direction and photography used natural light and clean compositions to highlight materials and detail. Postcard design and editing focused on clear layouts and product storytelling. Each KnitKit includes Pink Ribbon Fiskars scissors, with at least 10% of proceeds donated.
PHOTOGRAPHY, VIDEO & ART DIRECTION
Albert Lauri creates visual identities shaped by nature and lived experience. Based in London, we partner with design-led brands to craft branding, photography, and content with clarity and intent.
Our work is defined by thoughtful direction, real environments, and a strong sense of purpose. We collaborate with like-minded creatives to bring each project to life in the way it deserves.